In under two weeks, the Adventure Bike Rider Festival roars into life in the stunning grounds of Ragley Hall.
This year’s Festival promises to be the most interactive motorcycle event in the UK this summer. Ticket holders can look forward to more opportunities than ever to ride motorcycles on and off-road, be inspired by fascinating stage talks, pick up the latest motorcycle kit and accessories, listen to incredible live music acts, enjoy great food and drink, and much more.
Over 140 leading motorcycle brands and trade stands will be in attendance in the Exhibitor Village at this year’s three-day Adventure Bike Rider Festival, giving guests the chance to receive specialist advice from industry experts, while also getting to bag a bargain on the latest kit and accessories, while keeping refreshed thanks to a range of exceptional coffee, food and drink vendors across the festival site.
The festival uniquely has 40 kilometres of continuous purpose-built trails on site for 2024, welcoming riders of all abilities to give off-road riding a try. Three specially crafted trails – The Bridgestone Trail, TRF Trail and Beginner’s Trail – have been designed to offer something for everyone, from the tranquil, open grassland and technical tight wooded sections, to the challenging ‘Bog of Doom, ‘Swamp Man’ and ‘Wooded Wonderland’. 
Ticket holders wanting the thrill of riding a motorcycle but who aren’t bringing their own bikes to the festival can make use of the hundreds of daily demo rides delivered by over 20 leading manufacturers, who will have more than 100 different models to choose from. Test rides will utilise both the on-site trails as well as some of Warwickshire’s best public roads outside of the festival grounds.
In addition to the two-wheel test rides, ATV demos, guided green lane ride-outs, advanced riding assessments, off-road skills schools, motorcycle masterclasses and live rider displays will also feature throughout the three-day event.
As well as the abundance of riding opportunities and activities, one of the key draws for ticket holders is the packed speaker schedule featuring more than 60 talks across four stages, guaranteed to leave visitors feeling inspired. The Main Stage, The Bridgestone Stage, The Himalayan Masterclass Stage, and new for 2024, The ABR Magazine Traveller’s Tent will all play host to fascinating around-the-world riders, off-road racing champions, motivating world record holders and the most popular social media stars.
Entertainment and the festival atmosphere is topped off by its incredible schedule of live music throughout the entire event. The 2024 Adventure Bike Rider Festival promises its greatest ever live music line-up with a selection of the UK’s best tribute and party bands performing on the bikerheadz Stage.
Also new for this year is alternative entertainment on the Bridgestone Stage on the Friday and Saturday nights. Here, ticket holders will experience an electrifying fusion of music that includes world-class choirs, top DJs playing classic Ibiza hits, enchanting string quartets, and a mesmerising Brazilian dance troupe. For those wanting something more relaxing, the warm and welcoming Magic Teapot area returns with its central fire, piano and endless cups of tea, or visitors can enjoy the acoustic evening sessions in the Chillout Tent.
Alun Davies, Founder, Adventure Bike Rider Festival, said: “Ten years ago, the ABR Festival was 50 mates meeting up in an unkept field, now it’s 15,000 likeminded friends and the best part of the motorcycle industry in a magnificent country estate. Some things have changed all right, but the festival remains committed to its original values as a feel good celebration of motorcycles and good times. And right now, I just can’t wait to welcome all our guests to the 2024 Adventure Bike Rider Festival.”
Full weekend tickets to all three days of the 2024 Adventure Bike Rider Festival and two nights of camping are available to buy now for £159. FREE tea and coffee is available for campers each morning in the Mitas Pit Stop tents. Friday and Saturday day tickets are also available for £75 per day. Parking for cars, vans and campervans can also be accommodated for £29 per vehicle.
The final few tickets are now remaining, with the event expected to sell out in the coming days. Tickets will not be available to buy on the gate.
For full information on the 2024 Adventure Bike Rider Festival, visit: www.abrfestival.com
