Welcome to the SBN backup and archive site - here you will find articles from 2016 upto December 2022, as well as latest news
HomeIndustry NewsMV Agusta’s New - City Pack - Apparel Collection

MV Agusta’s New – City Pack – Apparel Collection

Subscribe to our new digital magazine apps it free to download the its £2.99 per issue

MV Agusta’s New – City Pack – Apparel Collection

MV Agusta’s New – City Pack – Apparel Collection

MV Agusta’s New – City Pack – Apparel CollectionMV Agusta’s New “City Pack” Apparel Collection a range of comfortable and stylish paddock-fashion garments, celebrating six iconic MV Agusta locations around the globe.

MV Agusta Motor S.p.A. is officially launching its new online store with the unveiling of its latest apparel collection, “City Pack”, and an exceptional testimonial: legend rider Giacomo Agostini in person. Also, international celebrity model and actress Lera Abova features in the campaign, shot by star photographer Adam Katz Sinding. Garments in the range include T-shirts, hoodies and crew necks coming in six different versions, each featuring the geographic coordinates of emblematic MV Agusta locations: Schiranna, Monza, Milan, Rome, London and Dubai, which in some cases also happen to correspond to the latest openings of MV Agusta monobrand dealerships. The City Pack range is completed by paddock shorts and bermudas, and an MV Agusta branded cap.

Considered as part of the MV Agusta “uniform”, the collection draws on the practical, professional qualities of the clothing used by paddock staff and engineers, and is perfect for everyday, elegant casual wear. It represents the basic and true essence of what the brand stands for, in its purest form and without complicated graphics or designs. Entirely made in Italy, the City Pack collection also carries the unmistakeable flair and elegance of MV Agusta, whilst celebrating its presence in major cities around the world.Mv Agusta’s New – City Pack – Apparel Collection

Timur Sardarov, CEO, MV Agusta Motor S.p.A., commented: “ The City Pack apparel collection is part of our wider branded clothing proposition, with new exciting collections coming soon to our online store. It perfectly embodies our values of craftsmanship, passion, design, excellence and innovation, and I am sure our fans around the world will appreciate its high-quality and its essential yet eye-catching elegance. Motorcycling is a state of mind, and it doesn’t stop at simply riding a bike, it’s a way of life, it’s an attitude that also shows in the way you dress.”

The City Pack collection will be available for online orders starting July 15, 2021 on MV Agusta’s official website’s new store: www.mvagusta.com/store

For more MV Agusta news check out our dedicated page MV Agusta News

or head to the official MV Agusta website www.mvagusta.com/

Follow us on social media:
Instagram: @superbikenews
Twitter: @sbknews
Facebook: @superbikenews

SBN Directory – add your motorcycle related business here

Mv Agusta’s New – City Pack – Apparel Collection

Subscribe our to digital magazine for a small fee of £2.99 per issue or £50 for a year (24 issues) via our dedicated iOS, Android and Web App

Subscribe via ZINIO Unlimited which gives you access to Modern Classic Motorcycle News but also over 5000+ digital magazines for £8.99 per monthZinio Unlimited Banner 970px By 250px Layout 1

Follow us on socials

Advert

Must Read