WDW2016 (World Ducati Week 2016) will be hosting an icon of the Italian rock scene: Piero Pelù. A fervent Ducatista, the owner – for more than thirty years – of a rare Scrambler 350 produced in 1976 yet also the owner of a new Scrambler Sixty2. The frontman will be performing live in an exclusive concert reserved for participants at WDW2016. Thrilling focal point of the evening of Saturday 2 July, the concert will be held at the Santamonica stadium in Misano Adriatico near the “Marco Simoncelli” Misano World Circuit, the venue for the greater Ducati gathering from 1 to 3 July 2016.
A politically passionate artist renowned for his volcanic live performances and a magnet for fans of every age, Piero Pelù will be the special Saturday night “guest rider” of WDW2016. As in any Pelù set, the onlookers can live two hours of pure cool, packed with rock-and-roll energy. The Tuscan rocker will be putting on a top-flight live show at the world-famous two-yearly Ducati reunion: all participants can attend, whether holders of a WDW2016 1-Day Pass or 3-Day Pass.
Performing with Piero Pelù will be two awesome musical talents: guitarist Giacomo Castellano and drummer Luca Martelli, the latter a protagonist of the opening with the “Guerrilla Drum Show”. In short, two hours of pure rock energy. “I can’t wait to play in front of this crowd of incredibly passionate Ducatisti”, said Piero Pelù about his concert at WDW2016. “Because Ducati and hard-living rockers go hand in hand”.
Of course, Pelù’s concert is just one of many reasons not to miss WDW2016 and this special evening. The definitive programme, currently being completed, promises plenty of big surprises and awesome desmodromic fun in an event expected to draw tens of thousands of Ducati fans from all over the globe.
World Ducati Week 2016 is a mega-event that also involves the company’s strategic partners: for the occasion, they’ll become our main sponsors, linking their images and brands to this exhilarating, unique Ducati weekend.
TIM, an official Ducati partner in MotoGP since 2004, will be at WDW2016 with its “#guardaavanti” (“look-ahead”) campaign, co-created with Ducati to raise young people’s awareness of the risks of using mobile phones when driving/riding. At the “Marco Simoncelli” Misano World Circuit TIM will be displaying cutting-edge technology capable of engaging and entertaining participants while raising their awareness of just how risky a lapse of concentration can be when riding a motorcycle.
Another main sponsor of WDW2016 is Ducati’s technical partner, Shell Advance. For this 9th edition of WDW they’ll be the ‘title sponsor’ of the eagerly awaited “Drag Race by Shell Advance”. Moreover, there will be a press conference to share the latest product developments, breath-taking shows, distribution of freebies and a DJ set in the Shell Advance entertainment area, a corner dedicated to one of the MotoGP show bikes and an autograph session with Ducati Corse riders.
Last but far from least, Termignoni, a Ducati partner for over twenty years, will be at WDW2016 not just to display its products but also to organise one of the Ducati University seminars with talks by its own technicians. During WDW2016 it’ll also be possible to purchase and equip your own Ducati with a Termignoni system: you’ll be able to count on a direct technical/assistance service that the manufacturer of these famous exhausts is placing at the disposal of participants in the Misano-held event.
To take part in World Ducati Week 2016 just check out the various ticket/pass options on the website wdw.ducati.com:
3-day pass (½/3 July):
• Biker Pass € 95 and visitor/passenger pass € 65 (full fee)
• Biker Pass € 70 and visitor/passenger pass € 55 (reduced fee only available by purchasing from Ducati dealers)
• Biker Pass € 45 and visitor/passenger pass € 45 for DOC members (reduced fee reserved for Desmo Owners Club members and only available from official Ducati clubs)
• Biker Pass € 50 and visitor/passenger pass € 40
Info on WDW2016 is also available via the Ducati social network channels: Facebook, Twitter, and Instagram. All information on World Ducati Week is available on the event website wdw.ducati.com and the dedicated Facebook page World Ducati Week. Hashtag: #worldducatiweek, #90YearsOfDucati, #ducatievents, #ducati.
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